10 Steps to Marketing Success with Pharm Fresh
Pharm Fresh Media’s mission is to help independent pharmacies grow and achieve their full potential and our part of the success formula is through comprehensive marketing services. Our firm has been in business for
The Most Important Marketing Question
One of the most common questions I get as a teacher and consultant is, “Where should I advertise?” It’s an important question, but it’s not the first question we should be asking. Too often pharmacies, and many other
Create a Brand Experience That Lasts
It’s time to get together. Again. Whether you’re hosting a company picnic, a sponsored golf event, or finally participating at a trade show, we have some unique and functional branded swag recommendations for your next
Low Cost Ideas to Increase Your Revenue During a Pandemic
If you haven’t already, now is the perfect time to take a breath, find a peaceful place and reevaluate your pharmacy’s marketing plan. You can generate a positive ROI (return on investment) if you carefully
You’ve Got Mail! Utilize Informed Delivery® From the USPS® to Integrate Digital Marketing with Your Direct Mail.
Informed Delivery Introduction for Consumers and Marketers Informed Delivery is a free service from the United States Postal Service® (USPS) that allows registered consumers to receive emails with a digital preview of their household’s mail
Shopko Pharmacies Sold
With the recent sale of Shopko pharmacies, this is a perfect time to let potential patients in your market understand they have a choice. No one likes having their prescription “sold” and transferred without their permission or prior knowledge. There are customers who would rather use your pharmacy than be “sold” to a grocery store.
