TARGETED MAIL LIST ACQUISITION
Pharm Fresh Media works with one of the nations largest mail list acquisition companies to provide you the most up to date, accurate mailing lists. We use a combination of variables to build a profile of your customer. Some of the traits we use are: age, gender, income, presence of children and their residence location in relation to your store. Our lists use the demographics of consumers most likely to become your customer.
ONE TO ONE PERSONALIZATION
Pharm Fresh Media uses the power of variable data printing to make relevant offers and customized direct mail. This new technology allows us to personalize your direct mail with names, text, images whatever it takes to make your marketing relevant to the people you hope to reach. It is like having a One-on-One dialogue with your customer.
TRACKING
We even help you track your return on investment with several suggestions on different ways to measure your campaign. You can look at a few or all of the attributes of your pharmacy’s marketing like; the total OTC sales, number of prescriptions, new prescriptions, transferred prescriptions, returned coupons, number of the target consumer in the store, foot traffic, web traffic, etc.
