Using Brochures to Market Your Pharmacy

The marketing uses for a pharmacy capabilities brochure are endless. Whether marketing to your current customers, new customers or health care providers, this can be one of your most valuable tools! Why would I want to give a capabilities brochure to my current customers, you might wonder?  Despite all of your efforts, and no matter

Pharmacy Brochures: A Most Important Part of Your Marketing Arsenal

I make it a point to visit Independents wherever I travel to get a feel for what type of marketing is happening. To date I have yet to find a pharmacy that can give me a well-designed piece of literature that simply explains what they do. Considering that most people – even our long time